Snapchat Launches Spotlight Tiktok S Newest Rival
It Pays to Be in the Spotlight A post on the Snap Newsroom unveiled Spotlight, Snapchat’s attempt at one-upping TikTok. The Spotlight tab is a place where Snapchat can “shine a light on the most entertaining Snaps created by the Snapchat community.” Snapchat labels Spotlight as an “entertainment platform, rather than a space for news or overtly political content.” This means that you’re more likely to see funny, creative content on Spotlight, much like the videos you see on TikTok....